Build the function.
Help the
business grow.
From SEO contractor to Marketing Director: building a team, growing organic demand and putting useful AI to work.
Marketing Director / 2024–2026Now fractional director / Jake Tripp
A hands-on role inside a growing fulfillment company, connecting strategy with the people and systems that deliver it.
Start with the businessEarn the role.
Build what is missing.
I started as an SEO contractor. As that work gained traction, Launch Fulfillment asked me to come on full time as its Marketing Director.
There was no marketing department to step into. I built the team and took on the work of connecting marketing to the company's growth: understanding the business, setting direction and following through on delivery.
Make the work
count for the business.
Organic acquisition was central to my approach. SEO opened the relationship; the larger role meant learning how customer acquisition costs and customer value should inform the decisions behind the work.
During my two years as director, I helped Launch Fulfillment more than double its annual revenue. That was a company achievement, built with a strong team and a business capable of delivering on its promise.
Company growth during the 2024–2026 director period, as reported by Jake Tripp. Marketing was one contribution to the wider result.
A clearer front door
for the next stage.
The website rebuild brings the company's specialist focus into view, with a direct introduction to its fulfillment services and clear routes to request a quote or explore its work.
The homepage pairs warehouse imagery with a blue visual system, carrying the same identity from a full desktop layout into mobile.
Website rebuild preview, captured October 2026.
Explore the rebuild previewMake AI useful
inside the company.
I built AI infrastructure, including internal Slack bots, and ran enterprise Claude for a company of more than 100 people.
That work sits alongside the website and marketing systems: hands-on experience connecting LLMs to a business, with usefulness in daily operations as the objective.
A team built.
A relationship continuing.
The role brought together strategy, team building, organic demand, digital delivery and AI infrastructure. It required both setting direction and doing the work.
As I open my own agency, I continue supporting Launch Fulfillment as a fractional director.